Monday, Monday…

It’s Monday again…and boy does it get here fast! Here’s to a great week for everyone. I have gathered a few articles I found to be worth reading. Happy reading!

Reaching 200 Million Accounts: Twitter’s Explosive Growth [INFOGRAPHIC]
Are you one of Twitter’s 200 million tweeps? I know I am.
http://mashable.com/2011/07/16/twitter-accounts-200-million/

Top 5 Business Uses for the iPad
The iPad has many uses for business. It certainly can make you life easier. I have a client who uses it for presentations to potentials customers.
http://www.openforum.com/articles/top-5-business-uses-for-the-ipad

5 Personal Problems Preventing Your Business from Prospering
There were some very good points in this article. There are some in here that I hadn’t considered, so it was an interesting take on the subject.
http://www.openforum.com/articles/5-personal-problems-preventing-your-business-from-prospering?cid=email_weeklydigest_insights

 
Why You Don’t Need a Business Plan
This is a different kind of article. The writer states that business plans are not needed for business success. I don’t really agree with anything, mostly, that he said in this article. But it is a good article to bring forward. There certainly are examples where there was no business plan but there was great success but I would guess that this is the exception rather than the rule. I am wondering—what do you think?
http://www.openforum.com/articles/why-you-dont-need-a-business-plan?cid=email_weeklydigest_insights

 
8 Ways to Make Your Online Content Stand Out
With content being such an important part of marketing and business today, this article has some good tips in it. Valuable content is not easy.
http://www.openforum.com/idea-hub/topics/marketing/article/8-ways-to-make-your-online-content-stand-out?cid=email_weeklydigest_insights

 
Netflix Tries to Ride Out Wave of Customer Anger
Netflix is a perfect example of a company that did not know their customer (like they thought they did) and acted without a good plan of communication. It was understandable why customers felt angry when they were receiving a 60% price increase for the same exact service they already were receiving. This company underestimated their customers. What a way to kill much of the great brand equity they had. Let’s see how this plays out.

http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2011/07/17/BU6F1KB4NN.DTL

Please contact Anna Brice at Pinnacle Peak Marketing, Scottsdale AZ about Marketing for Small/Medium Business.

Email: anna@pinnaclepeakmarketing.com
Phone: 480-661-0292
Website: http://pinnaclepeakmarketing.com

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About Anna Brice, Pinnacle Peak Marketing

I am an Independent Marketing Services Provider and Principal of Pinnacle Peak Marketing. Pinnacle Peak Marketing provides companies, small and large, the opportunity to utilize a reliable outsource marketing resource and take advantage of the flexibility of the full menu of marketing services we provide. Clients can pick and choose the precise services they require and only contract for those specific services. This is what I refer to as On-Demand Marketing Services. Our work includes long and short-term projects or can be done on an hourly, retainer or project-by-project basis. I am a marketing professional with 13 years experience in the travel industry and 11 years in marketing. My past experience includes marketing management roles at Sony Electronics, Fujifilm and GoDaddy.com. I have worked in every level of marketing and the experience at each level has served me well. I continue to learn and in marketing today, the changes are so swift and dramatic, that one must continue to learn in order to survive and thrive. I work with a group of professionals and we work together and separately and are able to provide a wealth of knowledge and resources as a combined group. My husband, Ed and I also have two vacation rentals in Scottsdale and one vacation rental home in Edgartown- Katama in Martha’s Vineyard. We rent these properties through our company, BREO Vacation Rentals (www.breovacationrentals.com). It is great fun and we have been very lucky with great renters. We have had only one bad experience, so we really can’t complain. We have been very lucky to get many repeat renters (all of our properties now have had repeat renters), so we feel like we must be doing something right. We do try hard, that’s for sure. I am never far from marketing, between Pinnacle Peak Marketing and BREO Vacation Rentals. I enjoy it, love it and have a goal to help companies grow; connect those companies with their customers and their customers to them.
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