Monday, Monday…On Tuesday!

After a nice long Memorial Day Weekend, I reviewed the interesting articles I read last week.

I hope everyone had a nice holiday weekend, but it’s back to work today!

Here are some of the highlighted articles from last week that I found interesting and thought I’d pass along.

Enjoy!


5 Social Media Recruiting Tools for Small Business
When you are a small business, you usually do it all, including recruiting new talent. Here are some tools that may be new to you.
http://mashable.com/2011/05/23/social-media-recruiting-tools/

 
Conde Nast’s New Marketing-Services Division Aims at Non-Advertising Budgets
It’s been interesting to watch what publishers have to and how they have to change their thinking these days in order to survive.
http://adage.com/article/mediaworks/conde-nast-ideactive-unit-aims-advertising-budgets/227694/

 
10 Most Common Excuses for NOT Making Ideas Happen
I think we all can recognize (and participate) in at least, some of these excuses for not making your ideas happen. Reading them and seeing them in print may help you avoid them in the future.
http://www.openforum.com/articles/10-most-common-excuses-for-not-making-ideas-happen-behance-team?cid=email_weeklydigest_insights

 
For Coca-Cola, Text Messaging Is Top Mobile Priority
I found the stat for the lift in vending machine sales interesting with the combined use of new and traditional technologies. The same goes with marketing, in general. Finding the best mix of new and traditional marketing techniques is your best chance for success.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=144376&passFuseAction=PublicationsSearch.showSearchReslts&art_searched=coca%20cola&page_number=0

 

8 Kid Entrepreneurs to Watch
Getting started early in the business of being an entrepreneur. Impressive. I love the spirit of these “kid entrepreneurs”.
http://money.cnn.com/galleries/2011/smallbusiness/1105/gallery.kid_entrepreneurs/?iid=HP_River

 
Three Reasons NOT to Start a Business Blog
We are always talking about why you SHOULD have a blog. Here are some valid reasons NOT to have a blog, plus a couple other helpful articles.
http://sbinformation.about.com/b/2011/05/06/three-reasons-not-to-start-a-business-blog.htm

 
A Double Dividend from Word of Mouth
VERY interesting study on word-of-mouth recommendations. Customers who provide referrals are often more loyal to you too AND it’s your newer customers that are more likely to be the best target for a referral program you may be offering.
http://www.strategy-business.com/article/re00144?pg=0

 

Please contact Anna Brice at Pinnacle Peak Marketing, Scottsdale AZ about Marketing for Small/Medium Business.

Email: anna@pinnaclepeakmarketing.com
Phone: 480-661-0292
Website: http://pinnaclepeakmarketing.com

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About Anna Brice, Pinnacle Peak Marketing

I am an Independent Marketing Services Provider and Principal of Pinnacle Peak Marketing. Pinnacle Peak Marketing provides companies, small and large, the opportunity to utilize a reliable outsource marketing resource and take advantage of the flexibility of the full menu of marketing services we provide. Clients can pick and choose the precise services they require and only contract for those specific services. This is what I refer to as On-Demand Marketing Services. Our work includes long and short-term projects or can be done on an hourly, retainer or project-by-project basis. I am a marketing professional with 13 years experience in the travel industry and 11 years in marketing. My past experience includes marketing management roles at Sony Electronics, Fujifilm and GoDaddy.com. I have worked in every level of marketing and the experience at each level has served me well. I continue to learn and in marketing today, the changes are so swift and dramatic, that one must continue to learn in order to survive and thrive. I work with a group of professionals and we work together and separately and are able to provide a wealth of knowledge and resources as a combined group. My husband, Ed and I also have two vacation rentals in Scottsdale and one vacation rental home in Edgartown- Katama in Martha’s Vineyard. We rent these properties through our company, BREO Vacation Rentals (www.breovacationrentals.com). It is great fun and we have been very lucky with great renters. We have had only one bad experience, so we really can’t complain. We have been very lucky to get many repeat renters (all of our properties now have had repeat renters), so we feel like we must be doing something right. We do try hard, that’s for sure. I am never far from marketing, between Pinnacle Peak Marketing and BREO Vacation Rentals. I enjoy it, love it and have a goal to help companies grow; connect those companies with their customers and their customers to them.
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