I came across this short article, which I think has some good tips for marketing copy as it relates to SEO. It’s a good idea to keep these things in mind and integrate them into your copy BUT do not forget one very important thing. It is most important that your copy is valuable and relevant, first and foremost. Do not write for keywords only. Ultimately, you want to be a resource which provides value and is informative and helpful. When writing, don’t forget to keep that in mind, as well.
The bottom line–figure out how to blend the initiative of creating good marketing copy that works well for SEO but is also relevant and valuable.
Read the article at: